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Service:

  • Publications

Audience:

  • All Youth
  • Graduates
  • School Leavers
  • University Students

The Client

The Finacial Ombudsman is the UK’s official expert in sorting out problems with banks, insurance, PPI, loans, mortgages, pensions and other money and financial complaints

What We Did

One of the longest standing clients of BA Group, The Financial Ombudsman understands the need to advertise to the student demographic.

Previously booked across The Gap Year Travel Guide, The Student Guide and The Graduate Guide The Financial Ombudsman have provided our readers sound financial advice on a range of subjects including:

  • Gap 2016 – Backpacker Bills
  • Student 2015 – Fuss-Free Finances
  • Grad 2015 – Into The Big Wide World

Future planned activity for the Financial Ombudsman will include both advertorial and editorial across The Gap Year Travel Guide, The Student Guide and The Graduate Guide and now The Leavers Guide in order to reach 16+ to recent graduates.

Check Out their latest artwork below.

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Why It Rocked

Based on the success of previous advertorial and editorial The Financial Ombudsman is booked across every publication at British American Group.

  • Dasha Matyskina | Adobe / Torpedo Group

    The British American Group have helped us get the latest Adobe campaigns in front of the student market on numerous occasions through solus email campaigns.They are quick and easy to work with and offer flexible targeting options and strong rates in the industry. We look forward to our future endeavours with the team.

  • Blagoy Klimov
    Blagoy Klimov PhD | Head of International Affairs and Projects Office | Varna Free University - Bulgaria

    Out of all our international contacts, BA definitely sets the standard for great communication skills, friendliness, personal touch (which is quite hard to keep in the corporate world) and young spirit. Keep up the good work! Happy to have you as partners.

  • Lupita Ayala | Deputy Director | Mexico Tourism Board

    The Gap Year Travel Guide is the perfect way of communication with the 18-25 market in the UK. Our advert within the Guide has drastically increased tourism to Mexico.

  • Tim Roberts | Marketing Manager - Growth Products | Direct Line Group
    We worked with BA Media on some targeted advertising via their UK Graduate guide for our Backpacker Insurance policy and then later via their UK Student Guide to promote our Travel Insurance and the perils of not having adequate Travel Insurance.  We found BA Media a pleasure to work with; they kept us up to date with deadlines and were extremely efficient.  I would recommend anyone who deals with people in their markets to use them for their advertising.
  • Joerg Stampler | Senior Product Manager | L'Oréal

    It is a pleasure working with The Student Guide, a very proactive and flexible company who understands the values and target audience of a brand quickly

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